Healthcare Excellence Canada
Healthcare Excellence Canada needed a campaign page for Canadian Patient Safety Week 2024 to inform and engage the public on healthcare harm—unintended injuries and complications in healthcare. The goal was to present complex issues clearly, encouraging users to explore resources and adopt safer care strategies.
The page is informative and approachable, with clean visuals and concise messaging that clarify healthcare harm’s causes and impact. Using accessible language and direct calls to action, it motivates visitors to join webinars for deeper insights, promoting a commitment to healthcare safety across Canada.